Wix eCommerce Site Pricing Demystified: From Free to Fee
- 5 hours ago
- 8 min read
What You're Actually Paying for Wix eCommerce in 2026
Wix eCommerce site pricing runs from $0 to $159 per month, depending on which plan fits your store's needs. Here's a quick snapshot:
Plan | Monthly Cost (Annual Billing) | eCommerce Included |
Free | $0 | No (can't accept payments) |
Core | $29/month | Yes — basic selling |
Business | $36/month | Yes — advanced features |
Business Elite | $159/month | Yes — high-volume retail |
All prices are billed annually. Wix does not charge platform transaction fees, but payment processing through Wix Payments costs 2.9% + $0.30 per transaction.
So you're ready to sell online, and Wix is on your shortlist. Smart move — over 1 million eCommerce stores run on Wix today. But the pricing page can feel a little confusing at first. Which plan actually lets you sell? What's included? And what costs sneak up on you after you've signed up?
That's exactly what this guide breaks down — clearly, without the fluff.
I'm Athena Kavis, a Wix Partner since 2019 with over 1,000 websites designed and two successful eCommerce brands built and sold — so I've navigated Wix eCommerce site pricing from every angle, for stores of every size. Let's make sure you pick the right plan and avoid paying for features you don't need yet.
Understanding Wix eCommerce Site Pricing in 2026
To understand Wix eCommerce site pricing, we first need to look at how Wix structures its premium tiers. Wix offers several plans, but only a specific subset allows you to accept payments online. If you choose a standard website plan (like the Light plan at $17/month), you will not have access to checkout features, shopping carts, or payment gateway integrations.
To run a fully functional online shop, you must select one of the dedicated business plans: Core, Business, or Business Elite.
When researching these options, it helps to read a comprehensive Wix eCommerce Review 2026: Plans, Pricing & Features | Sonary to see how real-world merchants rate the value of each tier. At Quix Sites, we regularly help local businesses throughout Las Vegas, Henderson, and Centennial Hills set up their stores. We know that picking the wrong plan early on can lead to unnecessary upgrades or missing out on vital automated tax tools. If you are just starting out, getting a professional Wix Store Setup ensures your payment gateways, shipping rules, and tax settings are configured correctly from day one.
Here is a detailed comparison table of the three primary eCommerce plans:
Feature | Core ($29/mo) | Business ($36/mo) | Business Elite ($159/mo) |
Storage Space | 50 GB | 100 GB | Unlimited |
Product Limit | Up to 50,000 | Up to 50,000 | Up to 50,000 |
Product Variants | Up to 1,000 per product | Up to 1,000 per product | Up to 1,000 per product |
Collaborators | 5 seats | 10 seats | 100+ seats |
Abandoned Cart Recovery | Yes (Basic) | Yes (Advanced) | Yes (Automated) |
Multi-Currency | No | Up to 6 currencies | Unlimited |
Automated Sales Tax | No | 100 transactions/mo | 500 transactions/mo |
Priority Support | Standard 24/7 Support | Standard 24/7 Support | Dedicated Priority Support |
Deep Dive into Wix eCommerce Plans and Features
Selecting the right plan requires looking past the monthly price tag and examining the specific features your daily operations will require. Let's take a closer look at what each tier actually offers.
Core Plan: Entry-Level Wix eCommerce Site Pricing
At $29 per month (billed annually at $348/year), the Core Plan is the absolute baseline for anyone looking to launch an online store on Wix.
This plan is an exceptional value for solo entrepreneurs, local boutiques in Henderson or Las Vegas, and small businesses launching their first product lines. With 50 GB of storage, you have more than enough room for high-resolution product photos and promotional videos. You can list up to 50,000 physical or digital products, and each product can support up to 1,000 distinct variants (such as different sizes, colors, or materials).
The Core Plan includes standard marketing tools, basic site analytics, and secure payment processing. However, it does have limitations. You cannot sell in multiple currencies, meaning your store is locked to a single default currency. Additionally, you will have to calculate and input your sales tax rates manually. If you are launching a simple, localized shop, we highly recommend this tier. You can learn more about configuring this setup in our guide on building a Wix Online Shop.
Business Plan: Mid-Tier Wix eCommerce Site Pricing
Stepping up to the Business Plan at $36 per month (billed annually at $432/year) unlocks the tools needed for growing brands and multi-channel retailers.
The most significant upgrades on this tier are multi-currency support (allowing customers to browse and checkout in up to 6 different local currencies) and automated sales tax calculation via Avalara (covering up to 100 transactions per month). For businesses shipping across different states or counties, automated tax calculation is a massive timesaver that prevents costly accounting errors.
The Business Plan also increases your storage capacity to 100 GB and allows up to 10 team collaborators to manage the site. If you are planning to sell on social media platforms or integrate dropshipping suppliers, this plan provides the necessary backend infrastructure. When calculating your initial investment, reviewing the overall Ecommerce Website Design Cost can help you budget for design work alongside these platform fees.
Business Elite Plan: High-Volume Retail
For established brands, high-traffic merchants, or enterprises generating significant monthly revenue, the Business Elite Plan at $159 per month (billed annually at $1,908/year) is the ultimate option.
This plan removes all storage limits, giving you unlimited space for video content, media files, and digital downloads. It also expands your team access to over 100 collaborators, making it ideal for larger organizations with dedicated marketing, inventory, and customer service departments.
On the eCommerce side, you get unlimited multi-currency checkout, advanced custom reporting, and automated sales tax calculation for up to 500 transactions per month. Perhaps the most valuable feature of this plan is Priority Support. If your site experiences any issues, your tickets skip the queue, and you get direct, rapid assistance from Wix's top-tier technical team. For stores processing hundreds of transactions a day, this peace of mind is worth the subscription price. To see how a professional agency can leverage this tier to build a high-converting store, explore our Ecommerce Website Design Packages.
Additional Costs Beyond the Base Subscription
While the base subscription is your largest recurring software fee, running a successful online store involves several other expenses. To avoid surprises, you must factor in these additional costs when calculating your total monthly budget.
A detailed breakdown of these potential extra costs is available in the resource Wix eCommerce: $17-$159/mo + Transaction Fees . Here are the primary additional expenses to keep in mind:
Payment Processing Fees: Wix does not charge a platform transaction fee, which is fantastic. However, you still have to pay standard payment processing fees to credit card companies. If you use Wix Payments in the United States, the rate is 2.9% + $0.30 per transaction. If you connect a third-party payment gateway, their respective processing rates will apply.
Domain Registration: Most annual Wix plans include a free domain voucher for your first year. After that first year, domain renewal typically costs between $14.95 and $19.95 per year for a standard .com extension.
Professional Email: To build trust with your customers, you need a custom email address (like info@yourstore.com). Wix integrates directly with Google Workspace, which costs around $6 per user per month.
Third-Party Apps: The Wix App Market features hundreds of add-ons to extend your store's functionality. While many are free, premium apps for advanced dropshipping, SMS marketing, loyalty programs, or subscription management can range from $3 to $50+ per month.
Domain, Email, and Premium Templates
Your storefront's visual design is the single most important factor in establishing brand trust. While Wix offers over 500 free templates, many serious business owners prefer premium, professionally designed templates to ensure their store stands out.
If you are looking for high-end layouts designed with advanced user experience in mind, you can browse premium Editor X Templates For Sale. Additionally, at Quix Sites, we design and sell exclusive, conversion-optimized templates directly in our Template Shop. Using a pre-built premium template is an incredibly cost-effective way to get a custom-looking website without paying for full-scale custom development.
Wix vs Shopify: eCommerce Pricing Comparison
When deciding on an eCommerce platform, the comparison between Wix and Shopify is inevitable. Both are industry giants, but they approach pricing and features differently.
For a detailed, side-by-side breakdown of these platforms, check out the Shopify vs Wix Pricing 2026 | CompareTiers guide.
Here is how they stack up on key pricing elements:
Entry-Level Pricing: Wix's Core plan starts at $29/month, while Shopify's Basic plan starts at $36/month.
Platform Transaction Fees: This is a massive differentiator. Wix charges 0% platform transaction fees across all plans. Shopify, on the other hand, charges a 2.0% transaction fee on its Basic plan if you choose to use a third-party payment gateway instead of Shopify Payments.
Built-In Features vs. Apps: Wix includes many essential tools — like booking systems, event ticketing, and basic portfolios — directly in its core plans. Shopify is built strictly for retail, meaning you often have to purchase monthly app subscriptions to get features that Wix includes for free.
Design Flexibility: Wix uses a visual, drag-and-drop editor that gives you complete creative freedom. Shopify relies on structured themes, which are excellent for massive inventories but require coding knowledge for custom layout changes.
If you want to understand how these platform choices impact your overall design budget, take a look at our comprehensive Web Design Pricing Guide 2025.
Frequently Asked Questions About Wix eCommerce Site Pricing
Can I build a Wix eCommerce site for free?
Yes! You can sign up, design your entire store, upload products, and test all of Wix's built-in features completely for free. There is no time limit on the free version. However, you cannot connect a custom domain or accept payments from customers on the free plan. To launch your store to the public and start processing sales, you must upgrade to a paid Core, Business, or Business Elite plan. You can start building your store today by visiting build an eCommerce website - Wix.com.
What are the transaction fees on Wix?
Wix charges 0% platform transaction fees. This means Wix will never take a percentage cut of your sales. However, you are still subject to standard credit card processing fees charged by your merchant processor. If you use Wix Payments, the fee is 2.9% + $0.30 per transaction for US-based merchants.
Is Wix cheaper than Shopify for online stores?
Generally, yes. Wix is highly cost-effective for small to medium-sized retail operations. Its entry-level plan is cheaper, it doesn't charge transaction penalties for using third-party payment gateways, and it includes many built-in features that require paid apps on other platforms. For a deep dive into budgeting for an online store, read Wix's official guide on How much does an eCommerce website cost: a complete guide.
Conclusion
Navigating Wix eCommerce site pricing doesn't have to be complicated. For most new and growing online shops, starting on the Core Plan ($29/mo) or Business Plan ($36/mo) offers the perfect balance of advanced features, generous storage, and affordable monthly pricing.
While DIY website builders make it easier than ever to get online, designing a store that actually converts visitors into paying customers requires a professional touch. Poor layout choices, slow loading times, or confusing checkout flows can cost you thousands of dollars in lost revenue.
That is where we come in.
At Quix Sites, based right here in Las Vegas, NV, we specialize in designing visually stunning, lightning-fast, and high-performance websites on Wix and Shopify. Whether you are in Henderson, Centennial Hills, or Pahrump, we provide custom website design, professional branding, logo design, and search engine optimization (SEO) to help your business dominate the digital landscape.
We work fast — our custom packages start at $1,000 (or $150 per hour for custom development work), with an industry-leading turnaround time of just 3 to 10 business days.
Ready to build an online store that drives real results? Let's chat! Get a Quote from Quix Sites today, and let's bring your vision to life.
